Above most other factors, colleges are looking for passionate, unique, driven individuals. If you're looking to attend a competitive school, yes, there will be a threshold of scores you need to reach. However, you want to convey through your essays and extracurriculars that you're motivated outside of school. Colleges like to see driven kids who are passionate about something in their lives, whether it's drama or debate team or sports or independent research. Show them that you are a determined individual and that will make you stand out.