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What career options are there for me and how can I transition ?

Hi, I am looking for advise on a career pathway. I like event planning but I want a job where I don't have to work on the weekends. I have a business background but am trying to branch into a more creative field. Should I go for a masters in marketing or should I just get certifications? I'm looking for the least stressful option but want to make sure I am preparing myself for the next step. I have been working for 2.5 years at my current accounting job.

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Thank you comment icon Transitioning from accounting to a creative field while avoiding weekend work requires a strategic shift. Since you enjoy event planning but want a standard schedule, Corporate Marketing or Internal Communications are ideal. These roles utilise your business background and creative flair without the high-stress, late-night demands of social event production. A Master's degree is often a high-debt path; for the "least stressful" route, start with certifications in Digital Marketing or Project Management (CAPM/PMP). These validate your skills quickly and affordably. Leverage your 2.5 years in accounting to pivot into Maketing ANalytics or Budget Managment within a creative agency-- a perfect middle ground Clarence
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semi’s Answer

Since you enjoy event planning and creative work, careers like marketing, brand management, corporate communications, or marketing project management could be a good fit. These roles often use creative and planning skills while usually following weekday schedules.

Because you already have a business background and work experience, starting with marketing or project management certifications may be a quicker and less costly way to transition than a master’s degree. You can also try gaining small marketing-related responsibilities or freelance projects to build experience before making a bigger career move.
Thank you comment icon Thank you! Sam
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Morgan’s Answer

If you want to move into a more creative field like event planning while avoiding weekend work, starting with certifications in marketing is likely the least stressful option. Certifications are faster, less expensive, and allow you to test your interest before committing to a master’s degree. Your business and accounting background is valuable for roles that involve budgeting and organization, such as marketing coordinator or corporate event planner. You could begin with certifications and related projects while keeping your current job, then decide later if pursuing a master’s in marketing would benefit your long-term career goals.
Thank you comment icon Thanks Morgan! Sam
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Taylor’s Answer

It sounds like you’re ready for an exciting change! If you enjoy event planning but want to avoid weekend work, consider roles like corporate event planning, marketing coordination, or brand management; these often have more predictable schedules. A master’s in marketing could open doors to creative roles, but certifications in areas like digital marketing, project management, or event planning (like Google’s Digital Marketing Certificate or PMP) can be quicker and less expensive ways to transition. Start by exploring creative roles within your current company or industry to gain experience while you upskill. Networking and freelancing on small projects can also help you test the waters before committing to a big career move!
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Carolina’s Answer

I've seen people successfully move from accounting or other business roles into creative fields like marketing or event planning. Those who did well usually didn't dive straight into a Master's program. They explored the field first through certifications, side projects, or opportunities within their current job to ensure it was the right fit.

If work-life balance matters to you, consider that event planning often requires working nights and weekends, especially in agency or external roles. In-house corporate marketing or brand roles might offer more creativity with more predictable hours.

A Master's degree can help if you want to completely rebrand yourself or tap into structured recruiting channels. However, from what I've observed, certifications and hands-on experience are often enough to make the initial switch, and they come with less cost and risk.

If I were in your shoes, I'd start by experimenting. Take a marketing certification, get involved in marketing or event projects where you are now, and see if you truly enjoy the daily work before committing to a degree.
Thank you comment icon Thank you for the advice, Carolina. Sam
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Eden’s Answer

Hi Sam! I'm going to answer this question really thoroughly because it's something I have considered in the past as well.

It's really great that you want to pivot into a more creative role but it sounds like you want to keep the structure of a traditional workday. That said, I don't think a master's in marketing or certifications will really help you identify whether you're ready for a drastic career pivot. Plus, earning a master's or any certifications will require studying on week nights and weekends, so in the short term, it really isn't going to reduce your workload.

Long term, what is it that you're hoping to get from additional education that you can't get through experience? Especially in a field like event planning, which is based on tangible experience, relationships with vendors and companies, and knowledge of your local market.

If you like event planning but don't want to work weekends, it sounds like you may be interested in owning an event services business or consulting for one. You already have a background in business, so you just need to start to specialize in the event planning field. Starting your own business will require lots of extra hours at the beginning, but eventually you could hire employees to work the weekends while still having full creative control and decision-making ability.

Before you think about a degree, I would recommend a few next steps to help you decide whether this career pivot is right for you. Good luck!

Eden recommends the following next steps:

Volunteer with a group who runs events, or pick up some part-time work to see if event planning or similar roles could be right for you full-time.
From there, see if you can freelance as an event planner for a few select clients.
If it goes well, you can apply to roles in event planning using those clients as references.
Once you've built some experience and relationships in the field, create a business plan and look at your local market: is there a demand for event planners in your area? If not, what other services could you provide, and how would you get those skills or hire people who have those skills?
Thank you comment icon Thank you for this Eden. This makes sense. I am also interested in digital marketing. Would that be through experience too or would certifications be needed as well? Sam
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Vianne’s Answer

If you enjoy event planning but prefer weekdays, consider jobs in marketing, communications, project management, or social media. These roles let you use your creativity and often follow a regular schedule. Corporate event planning or internal communications could also suit you, as they involve planning and creativity without weekend work.

Choosing between a master’s degree and certifications depends on how fast you want to switch careers. A master’s degree offers networking and opportunities but requires more time and money. Certifications or short courses in digital marketing, social media, or project management are quicker ways to gain skills. With your business background, certifications might be enough to help you compete while you explore this creative path.

You can also try creative projects at your current job, like organizing client events or working on newsletters and social campaigns. Networking is important too. Talk to people in creative fields to learn about key skills and daily tasks.
Thank you comment icon Thank you! Sam
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