What do you love most about market management? What are some downsides to the job? What does an average day look like for you? What is your favorite work memory? What are your responsibilities?
I'm taking a class right now and want to learn about it.
Marketing can also run the full spectrum of work. The management side can be campaign management, client management, or administrative management. And outside of "management" you can work on the creative side which can be either the design work or the creative concepts.
Sunny Hahn’s Answer
The downsides would be that you have to stay alert and curious to changes ALL THE TIME.
My average day.week would look like planning for next year's marketing strategy, planning for the next big campaign and check on promotion results to support the business.
Some downsides to the job: I work 100% virtually remote, so at times, I do miss working and having deeper connections when working in the office.
My normal day will look like this: Answer emails, work with our third party agency to create digital ads for Facebook/Google/Programmatic, cross-collaborate with other team members in the marketing department, find personal projects to work on outside of my daily routine.
My favorite work memory: All the accomplishments I've made at my company and all our team building activities
Here are some of the tasks I worked on weekly:
*Weekly Promotions Meetings (where we created contest and ad campaigns tailored to each specific client)
* Plan and schedule live broadcasts
* Work with record companies to book talent to do live meet & greets, concerts, and other promotions
*Plan large trade shows and concerts. Manage vendors.
*Client meetings negotiating budgets, needs, and desires
What are the downsides of the job?
*No two days are a like. You have to be comfortable with pivoting on the fly.
*Work Schedule is sporadic. Lots of nights, weekends, and holidays
*Work slows due to economic reasons (pandemics, recessions, etc.)
*There's a lot of gray area. You have to be willing to ask detailed questions to uncover client needs and you often have to sell them on the final product.
I have so many favorite memories because each month I met new celebrities and launched new products. One of my favorite things was creating a contest where a nationally recognized recording artist came to help promote the launch of McDonald's Frozen Strawberry Lemonade by giving away a brand new Volkswagen Beetle that was wrapped with McDonald's signage.