How do I promote my virtual writing courses for students?
I am in the process of creating courses for aspiring writers that cover a range of topics from grammar to world building. The goal is to give learners the full spectrum of how to write their book and the different things they will need to consider. However, I have been struggling to promote my courses and find a target audience.
How should I go about promoting my courses and finding the right audience?
Note: this question was asked anonymously by a real community member
5 answers
Kayla’s Answer
I've seen a lot of great answers here! I think a great idea to create flyers that have a QR code linking them directly to your website. If you do not already have website it would be a great idea to use as a landing page for the courses. You can then share the website on social media sites. There might even be nonprofits you could work with that will share the information with young leaners.
Jonathan’s Answer
La sugerencia que realices los siguientes pasos, aca algunos links para ayuda
https://www.obsbusiness.school/blog/como-identificar-un-mercado-potencial-para-tu-negocio
https://www.linkedin.com/advice/1/what-best-way-determine-potential-demand-new-product?lang=es&originalSubdomain=es
https://www.obsbusiness.school/blog/como-identificar-un-mercado-potencial-para-tu-negocio#:~:text=El%20mercado%20potencial%20es%20el,podemos%20conocer%20como%20%E2%80%9Cleads%E2%80%9D.
Saludos
Hello.
We suggest you follow these steps. Here are some links for help:
https://www.obsbusiness.school/blog/como-identificar-un-mercado-potencial-para-tu-negocio
https://www.linkedin.com/advice/1/what-best-way-determine-potential-demand-new-product?lang=es&originalSubdomain=es
https://www.obsbusiness.school/blog/como-identificar-un-mercado-potencial-para-tu-negocio#:~:text=El%20mercado%20potencial%20es%20el,podemos%20conocer%20como%20%E2%80%9Cleads%E2%80%9D.
Regards
Jonathan recommends the following next steps:
Alejandra’s Answer
You are creating a valuable resource for aspiring writers, now the challenge is connecting it with the people.
1. Clearly define your target audience
2. Create free content that attracts your audience
3. Join writing communities - Like Facebook groups
Offer free live classes or workshops
Daniela’s Answer
Saint’s Answer
To promote your virtual writing courses, I’d start by really defining who your target audience is. Are they beginner writers, seasoned authors looking to refine their skills, or people looking to break into a specific genre like fantasy or non-fiction? Once you know who you’re talking to, it’s all about getting in front of them.
Start creating content that speaks directly to them whether that’s blog posts, social media tips, or YouTube videos. You could share writing exercises, snippets from your courses, or even a few free lessons. Social media platforms like Instagram or TikTok are great for this think short, digestible writing tips that showcase your expertise. And don’t forget Facebook groups or Twitter there are tons of writing communities where you can drop helpful advice and casually promote your courses.
You could also run a free webinar or a writing challenge something that gives people a taste of your teaching style. Once they get a flavor of your course, they might be more inclined to sign up for the full experience. Building an email list is key, too give away free resources, like a mini writing guide or workbook, in exchange for people’s emails, and nurture them with useful tips until they’re ready to enroll.
Lastly, partnerships and collaborations can give you a big boost. Team up with other writers or influencers who already have an audience. They can help get your courses in front of people who would love them.
The more you engage with your audience in a personal, authentic way, the more likely they are to want to join your courses!
Good luck!
Saint