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How will AI affect the film-acting industry, and how will WarnerBrothers buying Netflix change the industry ?

Will jobs decrease? Increase? What changes will be made?


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Sandeep’s Answer

Hello Amelia,

AI will likely change parts of the film industry like editing, VFX, and even background character generation but it won’t replace real actors. Performances, emotion, and human presence are still central to storytelling, so acting roles will continue, though some lower-level or extra roles may decrease.

As for industry changes, large companies like Warner Bros. and Netflix already shape how content is produced and distributed. Overall, jobs may shift more than disappear, with new roles emerging around digital production and technology.
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Joshua’s Answer

Today, AI is being used not just in visual effects or on-screen elements, but also in many activities behind the scenes. Companies use AI for tracking meetings, scheduling, ordering materials and equipment, and handling customer service. AI is involved in many parts of various industries, often without us realizing it. Even if a movie studio claims no AI was used in making a film, the supporting industries might still use AI for different tasks, like a director's assistant using AI for note-taking and tracking.

Whether we like it or not, jobs are decreasing in many areas. However, highly specialized jobs are becoming more important. Experts in AI will be in demand because AI systems need guidance. Many jobs that required human input are disappearing as we move away from manual tasks. It's a good idea to learn about AI, no matter what field you're in, as it will be beneficial for your future.
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Brandon’s Answer

As others have mentioned, it appears that Netfllix and WB's deal has fallen through, however this shouldn't change the main point of your question. The film industry is changing, and major players are finding new methods of collaboration to prepare for a new market landscape with AI. It is likely that smaller and more replaceable roles in the industry will suffer a bit at first as AI is leveraged in different ways to assist in workflows. If you are pursuing a career in this industry, it may be best to look into how one can integrate themselves with AI tools to become a more desirable candidate in the industry.
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Caleb’s Answer

To clarify, Warner Brothers was being considered for acquistion BY Netflix, but after a bidding war, Paramount emerged as a top contender to purchase WB, a deal that is currently being scrutinized by the powers that be in government (due to laws about monopolies) as well a general rebuffal by actors, filmmakers, and other entertainment execs that this merger/acquisition will cause further problems - consolidating studios often results in massive layoffs, as well as less overall projects and deals each year. Less competition is usually a bad thing. So the short version is - mergers are usually bad for everyone EXCEPT the shareholders or upper C-suite of those companies.

AI is still in its early days, but there's no doubt it will continue to be a disruptor and taboo subject in the industry for years to come, if not forever. For low-budget creatives, the temptations offered by AI in the short term have clear incentives - but what hasn't been proven yet is whether or not the world will respond to this material in a positive way. I'll slow down as I pass by a trainwreck, but I'm not paying for the show. Fortunately, lots of creatives and actors are pushing back against generative AI, especially as it pertains to acting. Personally, I enjoy working with actors, so even if generative AI is cheaper, I will never embrace it. Cheaper isn't always better, and personally, I'd rather be on set with real people, and I think there are a ton of folks who feel the same way. I suspect there will be a surge in indie filmmaking efforts over the next decade, especially as it pertains to physical filmmaking and acting. Likewise, I'm seeing a resurgence in theatre recently, especially with named actors. I wonder if this is indirectly in response to the rise of AI, as these actors on stage are as real as real gets.
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