4 answers
mya
Student
Westford, Massachusetts
1
Question
Asked
270 views
why won't my small business blow up I realized it about a week ago?
I sell bracelets and I made this website on big cartel for me to make money and I have only got two orders from my friend and my uncle
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4 answers
James Constantine Frangos
Consultant Dietitian & Software Developer since 1972 => Nutrition Education => Health & Longevity.
3754
Answers
Gold Coast, Queensland, Australia
Updated
James Constantine’s Answer
Dear Mya,
Unlocking Growth Potential for Your Small Business:
Embarking on a small business journey, particularly in a competitive arena such as online bracelet sales, can be a daunting task. Here are some potential obstacles that might be slowing down your business growth, along with actionable solutions:
Boost Your Marketing Game: Effective marketing is a cornerstone of business expansion. If your current strategy is solely dependent on word-of-mouth referrals from friends and family, it's time to broaden your horizons. Consider harnessing the power of digital marketing tools like social media ads, influencer collaborations, or search engine optimization to engage a larger audience.
Carve Out Your Unique Selling Proposition (USP): Standing out in a crowded market like bracelet sales is vital. Customers need compelling reasons to pick your bracelets over others. Identify what makes your products unique and ensure this message shines through on your website and promotional materials.
Revamp Your Website: Your website is a critical tool in turning visitors into customers. If it's not user-friendly, visually pleasing, or search engine optimized, it could be a roadblock to sales. Think about enhancing the design, navigation, and overall user experience of your website to boost conversions.
Ensure Product Quality and Competitive Pricing: Customers are more likely to become repeat buyers and endorse your products if they are of high quality and priced fairly. Make sure your bracelets meet quality expectations and that your pricing is competitive in the market.
Engage Your Customers: Cultivating relationships with customers is key to sustainable success. Connect with your customers via social media, email marketing, or personalized customer service to foster loyalty and stimulate repeat purchases.
Conduct Market Research: Gaining a deep understanding of your target market and competitors is fundamental for business growth. Carry out market research to spot trends, customer preferences, and expansion opportunities.
Stay Patient and Persistent: Building a thriving business requires time and tenacity. Keep your spirits high, learn from any setbacks, and continually tweak your strategies based on feedback and data.
Top 3 Credible Sources Used:
Harvard Business Review: The Harvard Business Review is a treasure trove of insightful, research-backed articles on various facets of business growth strategies.
Entrepreneur: Entrepreneur magazine is a go-to resource for practical advice, tips, and success stories for small business owners aiming to scale their enterprises.
Forbes: Forbes is a trusted source for business news, trends, and expert views on entrepreneurship and small business management.
By putting these strategies into action and maintaining a commitment to your small business's growth, you can enhance your likelihood of success in the competitive online marketplace.
STAY BLESSED!
James Constantine Frangos.
Unlocking Growth Potential for Your Small Business:
Embarking on a small business journey, particularly in a competitive arena such as online bracelet sales, can be a daunting task. Here are some potential obstacles that might be slowing down your business growth, along with actionable solutions:
Boost Your Marketing Game: Effective marketing is a cornerstone of business expansion. If your current strategy is solely dependent on word-of-mouth referrals from friends and family, it's time to broaden your horizons. Consider harnessing the power of digital marketing tools like social media ads, influencer collaborations, or search engine optimization to engage a larger audience.
Carve Out Your Unique Selling Proposition (USP): Standing out in a crowded market like bracelet sales is vital. Customers need compelling reasons to pick your bracelets over others. Identify what makes your products unique and ensure this message shines through on your website and promotional materials.
Revamp Your Website: Your website is a critical tool in turning visitors into customers. If it's not user-friendly, visually pleasing, or search engine optimized, it could be a roadblock to sales. Think about enhancing the design, navigation, and overall user experience of your website to boost conversions.
Ensure Product Quality and Competitive Pricing: Customers are more likely to become repeat buyers and endorse your products if they are of high quality and priced fairly. Make sure your bracelets meet quality expectations and that your pricing is competitive in the market.
Engage Your Customers: Cultivating relationships with customers is key to sustainable success. Connect with your customers via social media, email marketing, or personalized customer service to foster loyalty and stimulate repeat purchases.
Conduct Market Research: Gaining a deep understanding of your target market and competitors is fundamental for business growth. Carry out market research to spot trends, customer preferences, and expansion opportunities.
Stay Patient and Persistent: Building a thriving business requires time and tenacity. Keep your spirits high, learn from any setbacks, and continually tweak your strategies based on feedback and data.
Top 3 Credible Sources Used:
Harvard Business Review: The Harvard Business Review is a treasure trove of insightful, research-backed articles on various facets of business growth strategies.
Entrepreneur: Entrepreneur magazine is a go-to resource for practical advice, tips, and success stories for small business owners aiming to scale their enterprises.
Forbes: Forbes is a trusted source for business news, trends, and expert views on entrepreneurship and small business management.
By putting these strategies into action and maintaining a commitment to your small business's growth, you can enhance your likelihood of success in the competitive online marketplace.
STAY BLESSED!
James Constantine Frangos.
Eugene Bussey
DP and Director
1
Answer
Atlanta, Georgia
Updated
Eugene’s Answer
I'm sorry to hear your disappointment unfortunately very few people have a will experience overnight success. Many people who have succeed in life greatly will tell you it takes time. Tyler Perry did plays nobody came to see, he lost money producing them, lived out of his car at one point. But he kept trying till it finally clicked. Same thing with @khaby.lame he started doing content on Tik Tok during Covid. He said initially he got 9 views and 2 subscribers one was his friend the other was his father. He kept going till it finally clicked he's now number one on Tik Tok as far as followers. So my advice is don't give up a friend of mines once said if you wait in line your turn will eventually come up, if you get out of line you loose your turn and have to start over from the back of the line. So I say to you keep going, all the best to you, God Bless.
Tiffany Mitsui
Marketing Director
4
Answers
Atlanta, Georgia
Updated
Tiffany’s Answer
Boosting your customer base could be as simple as stepping up your marketing game, though it may require a bit of an investment. Start by understanding your key customer. Who is genuinely interested in and would likely purchase your product? What attributes do they value in products and brands? Does your product fulfill their requirements? Brainstorm ways to advertise your business. Could you design eye-catching flyers for distribution at schools, or consistently post engaging content about your product on social media? Could your family lend a hand by spreading the word to their friends or colleagues who might be interested in buying? There's a plethora of strategies to publicize what you're selling, but remember, it's crucial to ensure you're satisfying the customer's needs.
Michelle M.
Entertainment Industry
1179
Answers
Updated
Michelle’s Answer
Hello, Mya !
I am sorry to learn that your sales are not what you've expected, but that's okay because you have made that beginning leap and I am proud of your ambition and skills !
I do have some ideas and advice for you. And a little story. To begin with I am suggesting that you expand your marketing to in-person sales. Now the story. I once had a co-worker that made miniature pies and sold them for a very reasonable price. She brought them in and came to all of us individually and pitched us. The result ? We all bought pies ! She was standing there, the pies looked great, and out of support she made money on her product. Everyone loves to buy on the internet and it's almost routine now, but if you combine some in-person techniques for sales, it may work. Keep your website going and add different items and write exciting descriptions for them. I also knew a woman who made jewelry who went door to door in her large building and sold her items.
I would suggest for additional sales, contact consignment shops. The way it works is when they sell your items, they get a percentage and you get a percentage. You'll have to go in person to inquire if they'll carry your jewelry because they'll want to see them. I left a link for you below of consignment shops in your area. Also consider getting a booth at flea markets, bazaars, fairs and any venue where vendors are selling. I have left a link for you below of a list of possibilities in your area for this. Also check with churches, colleges and high schools about any fairs or events you can be involved in.
Consider having business cards made for yourself as a Craftsperson and mention your product, name and contact information and your website. Next, I would advise taking a marketing course online. I have left two links for you below. This may give you some idea of how to improve your website traffic and business.
Most of all, never give up ! I hope that this has been helpful and I wish you all the best with increased sales !
CONSIGNMENT SHOPS IN WESTFORD, MA https://www.yellowpages.com/westford-ma/consignment-shops
WESTFORD FAIRS AND FESTIVALS https://stepoutside.org/westford-ma/festivals/
DIGITAL MARKETING COURSES https://www.udemy.com/course/learn-digital-marketing-course/?couponCode=ST15MT31224
ONLINE MARKETING COURSES https://www.reliablesoft.net/free-online-marketing-courses/
I am sorry to learn that your sales are not what you've expected, but that's okay because you have made that beginning leap and I am proud of your ambition and skills !
I do have some ideas and advice for you. And a little story. To begin with I am suggesting that you expand your marketing to in-person sales. Now the story. I once had a co-worker that made miniature pies and sold them for a very reasonable price. She brought them in and came to all of us individually and pitched us. The result ? We all bought pies ! She was standing there, the pies looked great, and out of support she made money on her product. Everyone loves to buy on the internet and it's almost routine now, but if you combine some in-person techniques for sales, it may work. Keep your website going and add different items and write exciting descriptions for them. I also knew a woman who made jewelry who went door to door in her large building and sold her items.
I would suggest for additional sales, contact consignment shops. The way it works is when they sell your items, they get a percentage and you get a percentage. You'll have to go in person to inquire if they'll carry your jewelry because they'll want to see them. I left a link for you below of consignment shops in your area. Also consider getting a booth at flea markets, bazaars, fairs and any venue where vendors are selling. I have left a link for you below of a list of possibilities in your area for this. Also check with churches, colleges and high schools about any fairs or events you can be involved in.
Consider having business cards made for yourself as a Craftsperson and mention your product, name and contact information and your website. Next, I would advise taking a marketing course online. I have left two links for you below. This may give you some idea of how to improve your website traffic and business.
Most of all, never give up ! I hope that this has been helpful and I wish you all the best with increased sales !
Michelle recommends the following next steps: