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What are some Day-to-Day responsibilities of a Copywriter?

I was wondering what some of the day to day activities of a copywriter were. I am a high schooler interested in the field and I was wondering what it was like. Thanks so much! #technology #Copywriter #Writer

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Deborah’s Answer

You would be in reponsible for audio scripts and slogans. Assist in putting together

client's message and the type of audience they are tyring to cater to. 


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Tom’s Answer

Presuming you are a full time copy writer with no other job requirements, the best thing you can do for your career is to understand the audience for whom you are writing the copy. So, besides sitting at your desk writing copy I'd suggest constantly learning about your target consumer. The more you can get in their heads the more meaningful and productive your copy will be. Good luck.

Thank you comment icon Thanks so much! Madison W.
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Lauren’s Answer

I've never been an agency copywriter, but have found success in writing digital content for internal marketing departments at a handful of companies. Like others have said, you really need to know who you're talking to. At an agency that can vary hour by hour/day to day. For me, I know the customers in which I'm writing to and they don't really change. You also have to keep in mind the brand voice/tone that the company uses across all mediums and ensure you're consistent in everything you write. Day to day responsibilities of a writer in my role would be to attend kickoff calls regarding projects/promotions we're marketing. You'd also have to work directly with designers, strategists, and producers to ensure the project gets finished on time and looks/reads well within the comp. You also have to have a good knack for grammar and adhere to whatever styleguide you're asked to follow. Having the ability to turn something over quickly is a huge plus, and work well in a fast-paced setting as there can be pivots at any given time.

Hope this helps! Good luck!
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Sarah’s Answer

Understanding the client specs, writing for your audience, and keeping up-to-date with your editors. The one thing I will say, be prepared to go back to the drawing board a lot. In many ways, you are more of a host for the ideas of others. You'll need the ability to write copy quickly too. There are tight deadlines and things are constantly changing so you need to be able to go with the flow. It's really fun but also creatively draining. If you can handle all that, go for it!
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