3 answers
Austin
Student
Mission, Texas
2
Questions
Updated
290 views
What are ways or questions to ask when creating a unique and personal brand?
Hello I am a non traditional student returning to school and I plan to attend university of north Texas starting the fall 2026 semester. I will be attending to receive my Bachelor of Fine Arts in fashion design.
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3 answers
José Rodriguez
Video Producer, Internal Enablement
5
Answers
Indianapolis, Indiana
Updated
José’s Answer
Building a unique personal brand begins with looking inward to understand what makes you special and valuable.
Core Identity Questions
What values guide your choices and how you present yourself to the world?
What is your "why" – the deeper reason behind your actions?
What experiences have significantly shaped your viewpoint?
Differentiation Questions
What mix of skills, experiences, or perspectives do you have that are unique?
What problems do you solve better than most people?
What do friends or family say you are known for or seek your help with?
Audience & Impact Questions
Who do you want to reach or influence with your personal brand?
What change or result do you help others achieve?
How do you want people to feel after interacting with you?
Authenticity Check Questions
What aspects of your personality naturally stand out in professional settings?
What stories from your life show your values in action?
What topics can you discuss for hours without losing interest?
How do you communicate in a way that sets you apart from others in your field?
Core Identity Questions
What values guide your choices and how you present yourself to the world?
What is your "why" – the deeper reason behind your actions?
What experiences have significantly shaped your viewpoint?
Differentiation Questions
What mix of skills, experiences, or perspectives do you have that are unique?
What problems do you solve better than most people?
What do friends or family say you are known for or seek your help with?
Audience & Impact Questions
Who do you want to reach or influence with your personal brand?
What change or result do you help others achieve?
How do you want people to feel after interacting with you?
Authenticity Check Questions
What aspects of your personality naturally stand out in professional settings?
What stories from your life show your values in action?
What topics can you discuss for hours without losing interest?
How do you communicate in a way that sets you apart from others in your field?
Sanchita Bajaj
Designer
8
Answers
Philadelphia, Pennsylvania
Updated
Sanchita’s Answer
Building a personal brand, especially in a creative field like fashion design, is all about consistency and perception. A brand isn’t just a logo; it’s the specific "feeling" people get when they see your work or hear your name. To start, you need to decide how you want to be known: Do you want to be seen as highly professional and serious, or perhaps edgy and avant-garde? Once you define that, ask for honest feedback to see how people actually perceive you right now. It is rare that perception perfectly matches your reality, but identifying that gap shows you exactly what you need to work on. From here on out, be conscious of every action you take—from how you present your sketches to how you interact with peers—because every choice you make adds a brick to the foundation of your brand.
Questions to ask yourself when building your brand:
The Emotional Goal: "What are the first three words I want someone to think of when they see my designs?"
The Gap Analysis: "How would my classmates describe my work style right now, and does that match my goals?"
The Consistency Check: "Does my social media, my portfolio, and my personal style all tell the same story?"
The Value Prop: "What is the one thing I do differently than every other designer in my class?"
Questions to ask yourself when building your brand:
The Emotional Goal: "What are the first three words I want someone to think of when they see my designs?"
The Gap Analysis: "How would my classmates describe my work style right now, and does that match my goals?"
The Consistency Check: "Does my social media, my portfolio, and my personal style all tell the same story?"
The Value Prop: "What is the one thing I do differently than every other designer in my class?"
Candelaria Cresta
Product Design
9
Answers
Porto Alegre, State of Rio Grande do Sul, Brazil
Updated
Candelaria’s Answer
Hi! That’s exciting! When you’re building your brand, the goal is to create something authentic and memorable. Here are some questions that can help you to get started:
1. Understand Your Identity
What values do you want your brand to stand for? What inspires you as a designer? What message or purpose drives your work?
2. Identify Your Strengths and Style
What makes your brand different? What design skills or techniques do you naturally lean toward?
3. Define Your Audience
Who are you designing for? What problems is your brand solving? How would you describe your brand’s ideal customer?
4. Explore Your Visual Language & Voice
What colors, textures, etc represent your brand’s vision? Does your brand feel bold, minimal, playful, elegant, or something else?
How does your brand communicate? soft and artistic, strong and confident, expressive?
5. Inspiration (Without Copying)
Before developing your brand, it helps to explore: Creating mood boards (Pinterest it's a good tool) , Studying trends but filtering them through your brand’s point of view, Keeping a sketch book for ideas (Any idea can work , don’t throw them away too early! lol )
6. My favorite final step: get feedback
Ask friends or family: Are they reading your brand correctly? Is it clear and easy to pronounce? Is your brand memorable? Does it give them the feeling you intended?
Best of luck,
Candelaria
1. Understand Your Identity
What values do you want your brand to stand for? What inspires you as a designer? What message or purpose drives your work?
2. Identify Your Strengths and Style
What makes your brand different? What design skills or techniques do you naturally lean toward?
3. Define Your Audience
Who are you designing for? What problems is your brand solving? How would you describe your brand’s ideal customer?
4. Explore Your Visual Language & Voice
What colors, textures, etc represent your brand’s vision? Does your brand feel bold, minimal, playful, elegant, or something else?
How does your brand communicate? soft and artistic, strong and confident, expressive?
5. Inspiration (Without Copying)
Before developing your brand, it helps to explore: Creating mood boards (Pinterest it's a good tool) , Studying trends but filtering them through your brand’s point of view, Keeping a sketch book for ideas (Any idea can work , don’t throw them away too early! lol )
6. My favorite final step: get feedback
Ask friends or family: Are they reading your brand correctly? Is it clear and easy to pronounce? Is your brand memorable? Does it give them the feeling you intended?
Best of luck,
Candelaria
I will use this advice as I prepare for my career.
Austin