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Advertising tech?

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It is tech week. What tech jobs could I possibly get with an advertising degree? #job-search #tech #advertising #online

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9 answers

Kevin’s Answer

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It'll depend a lot on the type of advertising you studied. I've worked in digital advertising for a tech company and a tech division of a media company. Since the world is shifting to a digital state, there's become a lot of tech advertising position. Think about where you see ads online: Facebook, Google, etc. These companies have ad teams that help decide where to place ads, which ads to show, and optimize their performance. Advertising is the main revenue stream for a lot of tech companies. There's also a lot of different types of digital ads, from SEM (Search Engine Marketing) and SEO (Search Engine Optimization) to display ads (like the banners you see on apps) and video ads.

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Jenny’s Answer

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I recommend working at a small agency or start-up to gain experience if you're targeting a large tech company - I would not recommend going into a large tech company if you don't have a broad base of experience because you will get pigeonholed and might not ever really find what you are really good at and like doing. Honestly, when I was hiring people, advertising degrees went to the bottom of the resume pile - the best advertising degree is working in an ad agency - bad on your college advisor for not telling you that. What is really important for you at this point is to expand your experience portfolio beyond advertising - are you a great writer? start a blog and promote it on your social networks; are you a great designer? lend your design skills to non-profits or local small businesses; are you a great account/people/campaign person? leverage those skills with local small businesses/non-profits/start-ups to help them grow. As someone who is now in big tech and was in agency/start-up/non-profit life before, the rigor and craziness of those lives get you ready for life in tech and give you a leg up because people who have only been in big tech operate differently and are not always as agile as you have to be in agency/start-up.non-profit life, and that agility and adaptability will serve you very well in a large tech company if that's what you want. Oh and when someone asks you to do something, even if it's out of your job description, always say YES! You will be amazed how far that will get you. Best of luck!

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Cliff’s Answer

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It is all about getting experience. I recommend volunteering at a non-profit where you can learn without too much risk to the business/non-profit.
Follow this non-profit job aggregation feed and find a good fit for your personality.


VolunteerMatch.com


https://www.linkedin.com/company/volunteermatch?trk=job_view_topcard_company_name


Warning: Make sure you focus and spend the necessary time to help the non-profit succeed. It is better to help one or two non-profits in a big way rather than spread yourself too thin across multiple non-profits.

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Arjun’s Answer

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Advertising technology or ad tech, commonly refers to all technical or software solutions and services used for delivering, displaying, targeting and controlling online ads

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elaine’s Answer

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I have an advertising degree and also worked in advertising before I went in-house as a product designer.

In general, you have transferable skills (strategic communication and getting a point across succinctly) from advertising that you can bring into a few roles in tech: marketing, product marketing, ads, product design, etc.

If you are a creative in the advertising field, you can get into product design, visual design, brand design.

What is your background in advertising?

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suresh’s Answer

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Television commercials, radio ad spots, telemarketing, and electronic billboards are all considered fairly low-tech forms of advertising compared to today’s Internet advertising technology. As advertising technology has become more advanced, it has also become more customized, and virtually any target market is reachable on the Internet.

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Shawn’s Answer

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The nice thing about technology is that degrees tend to not carry a ton of weight. If you want to be in marketing, lots of opportunities at the larger tech companies, like Cisco, Amazon, etc. If you truly want to learn the ends and outs of technology, I would recommend finding a job at a smaller boutique consulting firm or tech company. The nice things about small companies is that you get pulled into everything, so you learn much faster.

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Mohamed’s Answer

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Technology is everywhere now, so you an choose whether to work in the Technology field or use technology for advertising, it also depends on what is available around you, and how far you’re willing to go to work in the field you admire. Social media is one good example of new media for advertising, almost all companies are targeting to advertise through social media and by attracting social influencers in various communities to advertise for their products.
I would say, look around, think of your generation, what attracts them and go to your interviews with an idea that you think will tick!
Best of luck!

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Arun’s Answer

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Advertising Sales Agent: If you have Updated knowledge and experience with various media platforms,
Including social media, is beneficial for advertising sales agents. Relevant coursework in an advertising
Major for those interested in a job in sales includes communication, promotional planning, account
Management and strategic marketing.


Public Relations Specialist: You can take up Public relations specialists Job as they act as the liaison between their clients and the public. They work with advertising production departments to ensure ads are created in accordance with the reputation that they've built for their clients. This requires good experience in the same field.


Copywriter: You can choose to become a copywriter as they need good technical skills since most of their work is done on a computer. Copywriters must constantly come up with original ideas for promoting products.

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