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How much money do you make in Marketing?


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Jennifer’s Answer

Hey Nicholas - how much you make in marketing depends on what type of job you have, how long you have been doing it and how good you are at it. Senior level designers and managers can easily make 6 figures. But you have to start at the beginning and work your way up. Loving what you do is just as important as salary.

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Paul’s Answer

Agree with this answer. It really depends on your experience, but I'm seeing a lot of young passionate colleagues in marketing who are making great careers. It's an area you can advance in quickly.

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Tonya’s Answer

Totally depends on the company and the industry. Although principles are similar, product marketing is very different from marketing a service or an integrated solution. the size of the company has a lot to do with how involved you can be -- obviously the more involvement in areas like product development and operational readiness along with marketing would strengthen those skills and broaden your value to other companies in the future. Too many times I see product marketing having no insight into the actual product development -- why it was developed, what the benefits are over the competition, etc. In smaller companies, you would have the opportunity to see the process from start to finish and not just be brought in after the fact.

On the other hand, larger companies tend to separate product marketing from product development, allowing you to focus more on the data they provide with regards to target audience, research, and competitive information. In these cases you tend to act more as the liason between the product management team and advertising or marketing firm that the company may be working with. You also may have the opportunity to work on many products/brands, where a smaller company may only be making a single line of products.

Regardless of which way you go, look for internships and other opportunities to shadow both large and small companies; take advantage of social media groups like LinkedIN to connect with professionals in the industry and try to schedule some time to talk to them about their responsibilities.

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Amanda’s Answer

Marketing is such a broad area, it depends on the industry, size of the company, and your background as to how much you will make. Marketing positions can start at $40, 000, but also go up to $100,000+.

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