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What do customers wish they had but marketing professional seek to ignore it or cant make it happen?

Im a senior high school student going to Cal Poly Pomona in the fall and i really want to be one of the best marketing professional out there but i first need to know what do my people love so i can do it for them

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Jason’s Answer

In marketing most customers want to receive personalized service. They don't want you to come to them with a pre-prepared set of Concepts but they want you to listen to their unique professional situation and craft a marketing plan specific and unique to them.
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Eric’s Answer

Hi Natalia,

Clients, customers, and partners want to feel heard—and they want to see their feedback reflected in the plans we present. They know their business, products, and audiences best. Ignoring that can come across as dismissive, even if unintentional.

Even when our recommendations don’t align with their input, it’s important to say, “We hear you, and here’s why we chose this direction,” using data or experience to support the decision. That context helps build trust, and they’ll often appreciate the explanation, or offer new insights we hadn't considered.

There’s rarely just one “right” answer in this field, and open conversations often lead to stronger relationships and better marketing outcomes.

Good luck in school!
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