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What's the best way for a Communications major (2nd year) to land their first internship when most positions ask for previous experience?

I'm a sophomore Communications major with interests in Public Relations. I don't have corporate internship experience yet, but I'm eager to start building my resume. Any guidance on where to look or how to stand out would really help!


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Gustavo’s Answer

Hi Alex, tough one, imo. I think a lot in public relations has to do more with who you are, how you behave and the contacts you can make (more than a particularly strong resume) It can help of course, but I think moving around, going to conferences, meeting people, going to events, it can all help.
If within PR you plan to work on a creative side of things like design, etc then yeah, I think a portfolio more than a resume can go a long way. Do you have any classes like that to showcase that kind of stuff? If you plan to work more as a strategist, I guess showing work, thinking, projects or anything that can bring things to life can complement your resume.
And tough to say, but I see it myself, I think a lot of young folks like you are challenged cause you cannot start your career at the top of at a midlevel role, and roles to start or be an intern in some places are respected, in a few are paid (not great pay usually) and in some cases, and as we move into 2026 even more, I see intern and entry level roles replaced by AI... so at the very least, I would suggest you explore what you can do or learn some about how to work and complement what you can bring to the table + AI, because the way I see it, sooner or later you may need to either use it often, convince someone to hire you by what you can do together, or both. Best of luck!
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Lindsay’s Answer

A good place to find internships in communications is at local advertising agencies. That's what I did after graduating with a degree in advertising and communications from UF a few years back. I completed three internships at different agencies. Internships at these type places don't require previous experience. I never understood why an internship would request that. So silly. Hope this helps!
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