2 answers
Oliver
Student
La Crosse, Wisconsin
1
Question
Updated
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What do you think the effects of AI will be on the graphic design industry in the next 10 years?
I am a high school senior majoring in graphic design in college, and I wanted to know what my opportunities will be later in the future. #Spring26
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2 answers
Crissy Bogusz
Graphic Designer and Motion Graphics Artist
10
Answers
Los Angeles, California
Updated
Crissy’s Answer
That's the million dollar question :) very hard to know! As of right now, Ai is taking the place of physical productions in certain spaces: for example photoshoots, or film shoots for small marketing jobs. I work on a lot of marketing videos. Most big companies who will create an advert still prefer to shoot footage, that an editor and motion graphics artist will then edit into an ad or marketing video, or create social media content from it. But now a lot fo companies are skipping that and coming up with a script and asking me (the one who edits these videos) to create the clips. So I will then use Ai to make those videos. The same goes for graphic design / imagery - often the client will present the photos to be used in the graphic design materials, but now they're asking designers to create these photos using ai. So right now Ai might even be increasing the workload for designers and motion graphics artists and video editors (I classify myself as all of these).
Where it's taking jobs in design - are where non-creatives are using canva to design certain graphic design materials, such as presentations, promotional materials, etc. But they're not creative, so it won't look good, they will always need a designer to play around (even in an ai program) to make something look good. And honestly Ai isn't speeding up my work. It's not making a lot of things quicker for me (in some aspects it is) but when it comes to generating photos, videos, designs, Ai takes a long time to get it right, so you still have to use your manual skills to get the job done.
Where it's taking jobs in design - are where non-creatives are using canva to design certain graphic design materials, such as presentations, promotional materials, etc. But they're not creative, so it won't look good, they will always need a designer to play around (even in an ai program) to make something look good. And honestly Ai isn't speeding up my work. It's not making a lot of things quicker for me (in some aspects it is) but when it comes to generating photos, videos, designs, Ai takes a long time to get it right, so you still have to use your manual skills to get the job done.
Candelaria Cresta
Product Design
13
Answers
Porto Alegre, State of Rio Grande do Sul, Brazil
Updated
Candelaria’s Answer
Hey Oliver! Hope you’re doing good.
This question comes up at almost every tech event I go to, again and again. The conclusion I’ve come to is this:
AI is a tool, just like Figma, Adobe, and all the others. I remember when I first started studying design, I used Corel, and at the time it felt amazing. Today, almost no one talks about it. So AI, as we know it now, will also evolve over time. New AI will emerge, and with it, new possibilities. That’s just how technology works and we shouldn't be afraid, makes sense?
What really matters for us as designers is having strong foundations: know the theory, the design principles, and more and more, develop **critical thinking** . Being able to question AI outputs, spot mistakes, and improve them will be a key skill.
So, looking ahead, I think part of our role could shift toward something like “Design QA”. Reviewing, refining, and ensuring quality in AI-generated work.
At the same time, AI is transforming the design process itself. It’s changing how we iterate, how fast we explore ideas, how we prototype, etc... Instead of replacing designers, it will push us to work differently and, ideally, more **strategically**. It can take over parts of our workflow, giving us more time to refine and focus on what really matters!!
Best,
Candelaria
This question comes up at almost every tech event I go to, again and again. The conclusion I’ve come to is this:
AI is a tool, just like Figma, Adobe, and all the others. I remember when I first started studying design, I used Corel, and at the time it felt amazing. Today, almost no one talks about it. So AI, as we know it now, will also evolve over time. New AI will emerge, and with it, new possibilities. That’s just how technology works and we shouldn't be afraid, makes sense?
What really matters for us as designers is having strong foundations: know the theory, the design principles, and more and more, develop **critical thinking** . Being able to question AI outputs, spot mistakes, and improve them will be a key skill.
So, looking ahead, I think part of our role could shift toward something like “Design QA”. Reviewing, refining, and ensuring quality in AI-generated work.
At the same time, AI is transforming the design process itself. It’s changing how we iterate, how fast we explore ideas, how we prototype, etc... Instead of replacing designers, it will push us to work differently and, ideally, more **strategically**. It can take over parts of our workflow, giving us more time to refine and focus on what really matters!!
Best,
Candelaria