Process Improvement Manager
Hi, the key element to understand is if your idea or company has potential to attract millions of dollars in revenue and a large client base.
This requires research, using social media is a great start. I also always ask myself what is your point of differentiation , why do I want to buy your product. I use the pizza analogy there are a million pizza businesses what makes each one different and what makes some more successful than others.
I love prototyping experiments, make rough demo products and see how people respond to the product and ask how much value they would assign. You can not make any money with a market and customers.
Hope this helps,
Best of Luck
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