Skip to main content
4 answers
3
Asked 128 views Translate

Changing Careers to Creative

I'm looking to make a career change back into the creative space with the goal of being a Creative Director. Any advice on how to make this switch?

+25 Karma if successful
From: You
To: Friend
Subject: Career question for you

3

4 answers


1
Updated Translate

Christa’s Answer

If your current role isn't able to provide you with projects or opportunities that help to showcase or hone your creative skills, I'd recommend finding an organization locally that you can volunteer with and provide this support. Many non-profits are often looking for support and this can be a way that you can practice and hone your creative skills in a visible way that can help have an impact in your local community. And, in doing so, you'll be able to build a portfolio of examples that you can point to and reference as you look for creative roles. You may need to start small with this type of work and then take a role that's more directly in the creative space and build your experience further to assume a Creative Director role. You could also take courses to gain certifications in various creative tools or practices that give you the specific and current skills that various creative roles may be asking for in the job postings. These courses may also have projects that enable you to showcase your creative and design skills to build a portfolio of examples. Best of luck on your journey!
1
0
Updated Translate

Jessica’s Answer

Hi Sarah!

Could you provide some more context regarding what your current career is? I, too, am an aspiring Creative Director and have been slowly moving my way up the ladder for the past nine years. My background and degree are in graphic design and have worked in Marketing, Communications, and Change Management offices/teams throughout my career. To become a Creative Director, it's important to first establish a good foundation and your fundamentals in art and design. Throughout your career, you should also look for opportunities to lead and direct people and teams and to be mentored by Directors who can teach you the soft skills required to lead a team and other aspects of the job as a Director. Outside of that, most Creative Director job openings I've seen require at least 10+ years of experience in a creative field (such as design, advertising, branding, or marketing) with at least 3+ of those years leading others, so keep working toward what you want and know that you'll need to commit and dedicate many years to get to that spot, but it's totally doable!

Good luck!
0
0
Updated Translate

Lucila’s Answer

Hi Sarah,
I don't know really what your current job is but this reminded me of myself. I did a sort of opposite change: went from a Creative career to a Corporate Comms job.
I'd say what worked for me to make that change was, of course, first of all, going for and finding those roles I wanted.
Then, i started focusing on the specific skills from my creative past and how would that serve in my new role: maybe the actual designing part wasn't something useful anymore in a way but the eye for design served me well when approving and requesting materials for my job now.
Project leadership, entrepreneur mindset, creativity, good writing: those were skills I gained that work for me now. And those helped me sell myself better for the current role.

I really hope this helped.
Good luck!
0
0
Updated Translate

Bryan’s Answer

Hi Sarah, throughout my career I have taken on several different roles throughout product and marketing organizations. What I have found most beneficial, as I started to determine what I wanted to do next, was to learn as much about the business side of my next role as possible. As leaders, we need team members that have the technical capabilities to perform the core R&R's as a baseline but what makes a candidate stand above the rest is when they can demonstrate an understand of the business impact their work would drive.

Keep in mind, business impact can mean very different things across different companies (it doesn't always mean revenue). Perhaps the business impact is brand lift or audience sentiment (as is typical for creative roles).

Assuming a technical baseline for creativity and functional capabilities - here is a list of questions that I would encourage you to understand when thinking about new opportunities.

1) What is most important to the team / organization I am trying to join?
- Examples: revenue growth, brand lift, engagement rate, etc [Most important has a wide range of possibility, this is why it's important to
remain informed]
2) What is the #1 challenge the team / organization is trying to solve?
- Examples: Increasing speed of execution, better collaboration across teams, etc [Being educated on these topics will help determine the
'how' to drive the key metrics
3) What does the brand stand for?
4) How can your previous experience augment the strengths of the team / organization?


I've found these questions helpful to dive into as I look for my next opportunity throughout the years. I hope you find them helpful.

Bryan
0