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What types of jobs are available for Communications majors?

What types of jobs are available and growing for Communication majors? I'm considering majoring in Communications, but am curious about the types of careers available since it's such a broad field.

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T.J.’s Answer

Hello Jacey!

Communications is a broad field! There's a lot of options you can explore.
The most common fields in Communications are:

Public Relations: In charge of developing and maintaining a person or group's public reputation.
Here's a video that explains what jobs are in PR: https://youtu.be/Ys4vsMjD8s4

Marketing: In charge of developing messages to send to customers; the audience. You can become someone that works in Advertisement, Promotions, Sales, and more!

Technical Writing: In charge of writing complex information in a clear way. There's a lot of types of technical writing.
It varies depends on the field you're writing for - Medicine, Science, Technology, etc. Usually, technical writers write manuals, articles, or guides for Subject Matter Experts (SME) - SME's are people that know a lot about something, such as scientists, or engineers.

Journalism: In charge of reporting/delivering the news. There's many types of journalism! You can become a journalist or reporter in sports, business, music, TV, films, video games, or do "important" local/national news.

Professional writing: Copywriters, Scriptwriters, Speechwriters, Non-fiction authors, etc.

If you want to learn more about the major, check out this article:
Should You Be a Communications Major? | https://blog.prepscholar.com/communications-major-jobs

Enjoy learning more about careers in Communications! :)
Thank you comment icon Thank you, this is really helpful. Jacey
Thank you comment icon You're welcome! T.J. Worthy
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Pamela’s Answer

Kate and TJ are right. Another thing to consider is the career path of Agency versus in-house (working directly for a company). PR and Marketing agencies typically have a wide variety of clients. Many specialize in a specific industry (like healthcare or technology). Some people like having a variety of accounts to work because they like variety. Working for a company directly (in-house) also has benefits. You get to learn one company very deeply. It's more common to work on things like internal communications when you're in-house.
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Alexis’s Answer

I studied Media & Communications, and this has been my career path:

- PR agency account manager, Sydney
- PR agency account manager, New York
- In-house communications Director, New York
- Managing Director of a PR Agency, Sydney
- Regional Communications for IBM in Asia Pacific , Singapore
- Global Corporate Social Responsibility Vice President for the Corporate Affairs Function, Singapore

So lots of roles and locations are available to you!

Alexis
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Lauren’s Answer

Fantastic advice has been given already! Participating in internships and observing jobs can greatly help you figure out your preferred focus area. Make an effort to identify your strengths and passions and see how they can fit into a communications role. Browse through LinkedIn, and don't hesitate to contact the communications teams at some of the companies you respect. Ask them about their daily routines to gain more insight.
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Rebecca’s Answer

Thank you for your question. I am glad to hear that you are interested in Communication.
In fact, there are a wide range of jobs available with Communication, e.g. would you like to work as Public Relationships, Event Organizer, Media, Marketing, Politics, etc.
Below ae my suggestions :
1. Explore more on these careers and identify what you have interest
2. Speak to someone who are working in these career
3. Seek guidance from your mentor, school career counsellor, professor, your parents, etc.
4. Identify the career path you would like to pursue
Hope this helps! Good Luck!
Thank you comment icon Your advice was so helpful! Jacey
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Kate’s Answer

Hi Jacey, Communications can help in so many fields, you're right. I work really closely with Product Marketing Managers who use their Communications degrees to talk about the benefits of making technology more accessible to people with disabilities. Communications can really allow you to move in any industry to find a passion for. Of course there are traditional Public Relations roles, but a Communication degree will get you far in any job. Communication is a highly valued skill that most people don't have. I benefit from communication skills in a Product Manager role, where I prioritize features to build in software, based on business needs. Just a few ideas!
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Kaela’s Answer

Hi!

You can get the following careers in communications:
• Author
• Brand Manager
• Editor
• Event Planner
• Copywriter
• Journalism
• Marketing
• Media Planner
• PR (Public Relations)
• Social Media Marketing

Hope this helps!

Kaela recommends the following next steps:

Have you taken a career placement test?
Look at LinkedIn profiles for people who are in the space you want to be in.
Talk to your guidance counselor so they can make sure you take the right courses & get the right credit.
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Kerry’s Answer

If you are interested in working for a larger company, Corporate Communications is a growing discipline that is highly valued by corporate leaders and is well-suited for people who are strong writers, strategic thinkers, have sound judgment and are good at building relationships. When you see a statement in the media from a “corporate spokesperson,” these are individuals in this field who help to shape the narrative and enhance the reputation of a company by engaging with the public through the media and informing and engaging employees inside the company.
There are even specific areas of corporate communications that might allow you to focus further, such as sustainability, financial communications working with investor relations, or issues management.
Alternatively, there are many other communications roles more focused on promoting products and services and driving the growth of a particular line of business. If you are passionate about building brands and working with sales and marketing organizations, that may also be worth exploring.
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Melanie’s Answer

Hi Jacey,

You received a lot of great answers about what you can do with a communications degree. One thing I wanted to highlight is a specific communication function that sometimes gets overlooked, which is internal or employee communications. Companies big and small need to make sure their team members are informed, aligned, and engaged with the company strategy and brand. The internal/employee communications team helps employees understand how their work connects to the company mission, encourages them to embody and champion the brand, and brings the strategy to life. It's fun, fast-paced, and requires a combination of analytical and creative skills.

Best of luck on your college journey and I hope you find the right fit for you.

Melanie
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