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Should I change my Marketing degree into a General Business Degree?

Hello everyone I am looking for some career guidance I am a senior in my last semester of university. I believe I have lost interest in my marketing degree although I enjoyed learning many topics within my curriculum when I completed my required internship during the last semester of my junior year I found myself bored and unhappy.

I was set to complete an internship position within my sophmore year but due to family health issues this did not occur. I tried applying to many other marketing positions but had no luck landing any which made me feel uneasy about the value of my degree and how it would not provide me the stability I was seeking.

However, I was trying to stay positive throughout my college years as I thought my marketing major was a good fit for me, but after completing my internship I feel as though it is not for me as I am not being challenged. In addition I now feel that marketing does not give me a sense of fufillment as well. I feel ashamed because I know think I have wasted four years towards something that does not align with me.

My question now is that would it be better to change my major to general if I am no longer interested in Marketing? I do not want employers to box me into marketing side of things since I no longer want to work within that space. I am now open to the idea of working within finance and human resources but my university does not offer these majors. There is only a finance minor.

I have even thought about just graduating with a general business degree and pursuing an elementary teaching certification as one of the requirments is to have a bachelors degree. Please let me know your thoughts as I am feeling stuck and behind in life.

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Chris-Madu’s Answer

Hi there! I totally get what you're saying, and after giving your question a good read, here's my two cents. I'd suggest you stick with your current degree and see it through to the end. But, don't stop there! You can always add to your knowledge with additional professional courses. There are a bunch of online platforms like Udemy and Alison that offer fantastic professional courses to complement your degree. Believe me, it's not just educational, it's also a lot of fun! You can pick any subject that interests you and aligns with your Marketing degree.

Chris-Madu recommends the following next steps:

You can also go for a Masters degree to further improve your experience and expertise, which would be helpful for employers.
Thank you comment icon Hello Brillith, I agree with Chris that you should stick to the marketing degree as you are already in the final semester. As mentioned by Chris, you can always take additional courses that interest you later on or maybe pursue a post-degree with the field subjects that you like. Marketing is a big scope in your career; you might find a suitable job position you like soon. All the best to you, and good luck. Wai Lee Wong
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Pooja’s Answer

Hello,

Don't allow brief encounters to sway your career path. You've chosen Marketing for a reason, so it's advisable to refine your expertise and tailor your profile to meet specific market demands, rather than starting from scratch.
For instance, if the realm of digital marketing intrigues you, consider pursuing additional certifications or courses. This will allow you to acquire specialized skills, such as managing social media channels for a consumer goods company in the B2C field, overseeing email communications, or handling Google Ad expenditures. Alternatively, B2B marketing roles could involve managing email campaigns using marketing automation tools like Eloqua or Marketo, supervising a LinkedIn channel for a B2B company, or conducting social listening with tools like BrandWatch.
Therefore, in addition to your degree, think about enrolling in specialized courses. These could cover areas like marketing automation tools, LinkedIn advertising, social listening, data analytics, and more. Such courses will not only augment your skills but also enrich your resume.

Best wishes,

Pooja
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James Constantine’s Answer

Hello Brillith,

Answer:

Should I Change My Marketing Degree into a General Business Degree?

If you are considering changing your marketing degree to a general business degree due to a loss of interest and lack of fulfillment in the marketing field, there are several factors to consider before making this decision. Here are some key points to help you navigate this situation:

Assess Your Interests and Career Goals:

Reflect on what aspects of marketing made you lose interest and whether those factors align with your long-term career goals.
Explore other areas within business such as finance and human resources that you mentioned being interested in.
Consider if a general business degree would provide you with more flexibility and opportunities compared to a specialized marketing degree.

Evaluate the Value of Your Marketing Degree:

Recognize that completing a degree, regardless of the field, is an achievement that demonstrates your dedication and ability to learn.
Understand that a marketing degree can still be valuable in various industries and roles, given its focus on consumer behavior, communication, and strategic thinking.

Explore Additional Education or Certifications:

Look into pursuing additional courses or certifications in areas like human resources if you want to transition into that field.
Consider the possibility of further education such as a master’s degree in a business-related discipline to enhance your skills and marketability.

Seek Career Guidance and Advice:

Consult with career advisors, professors, or professionals in the fields you are interested in to gain insights into potential career paths.
Utilize resources like online courses, workshops, or networking events to expand your knowledge and connections within different business sectors.

Consider Alternative Paths:

If teaching is something that interests you, explore the requirements for obtaining an elementary teaching certification with your current degree.
Keep an open mind about unconventional career paths or hybrid roles that may combine elements of marketing, business, and education.

In conclusion, changing your major from marketing to general business is a significant decision that should be based on thorough self-assessment, research into alternative career options, and consideration of the value of your current degree. Remember that each path has its own merits and opportunities, so choose the one that aligns best with your interests and aspirations.

Top 3 Authoritative Sources Used in Answering this Question:

Herzing University: Provides information on various undergraduate business degrees and the benefits of specializing in specific fields within business. Offers insights into the value of obtaining a business degree for career growth and job opportunities.

Bureau of Labor Statistics (BLS): Offers data on salaries and career prospects in business-related occupations. Helps individuals understand the potential financial rewards associated with pursuing a business career.

Career Village Responses: Includes advice from professionals offering guidance on navigating career choices, exploring alternative paths, and making informed decisions about educational pursuits based on personal interests and goals.

GOD BLESS!
James Constantine Frangos.
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MARIANINA’s Answer

Hello Brillith,

I want to assure you that the four years you're investing in college are far from being "wasted." During this time, you're not only gaining knowledge about the marketing field, but you're also discovering your personal priorities, whether they be family, career, or life in general. You're learning the importance of seeking advice and there's still a vast amount of knowledge for you to absorb.

As a marketing hiring manager, I want to clarify that my hiring decisions are not solely based on the degree field. In fact, practical experience often holds more weight than the degree itself.

My advice to you is to continue with your degree as planned, while also exploring your interests further. Connect with your academic advisor, consider seeking guidance from a career coach, and engage in conversations with individuals who are already established in your fields of interest. Best of luck!
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Aly’s Answer

Hello Brillith - Both Marketing and General Business degrees have merits, but switching should align with your career goals, interests, and market demand. A General Business degree offers flexibility across various business areas, while Marketing expertise remains crucial. Assess personal interests, skill enhancement opportunities, and networking prospects. Seek advice from advisors and professionals to make an informed decision.
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deborah’s Answer

Hello Brillith! I <3 this question. Many young persons like yourself feel pressure to choose a career. As a young person, this is a time explore interests and your own abilities. Investing time and money exploring is not a waste.

It is OKAY to change your mind. Over time, your career will not follow a straight path. You'll likely change directions...slightly or more significantly...a few times over your career. Good luck with your decision and next steps!
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Michelle’s Answer

Hello, Brillith !

By all means, do not feel bad about your degree as it is a strong accomplishment no matter what the degree is in. I would like to give some advice that may help you feel better about your current situation with your degree.

So, you are a senior in your last semester. I am not sure that you can change your major for that degree at this time if you are that close to graduating. Much like advisor Chris has said, there are additional things that you can do to switch over to new and different skills. Your degree in Marketing will not be fruitless, it is a good degree and as with all careers, the timing will be right for you to obtain employment. A marketing degree is more versatile than you may think, so follow through at this point late in your senior year and get that Bachelors degree that you have worked for.

Once you get your Bachelors Degree in Marketing, you can very well supplement your marketing with online Human Resource courses since you are interested in HR. I have left two links for you below. You will need some education in corporate behavior, situational counseling and become familiar with payroll (although that is usually an on the job training once you get a job), and all sorts of medical, dental life insurances (which you can read on your own). Think about what Human Resources does and take a training or online course in the various aspects of the field. The final step may be getting Certified in Human Resources. To be honest with you, I don't think you have much to worry about. Most of the HR people I know didn't get their degree in Human Resources, but they are certified. Please do not think that you wasted time or that your marketing degree is worthless. It is not. Once you graduate and have more time to explore that first job after college, you will see a difference.

If you can afford to go for a Masters Degree after graduation, that would be another way to "change" or rather advance the topic of a degree. So going for a Masters in one of your interests may be an option. Keep in mind that you will need experience in order to obtain a position. Think about your resume. Ask more questions here at Career Village. Think about doing volunteer work even if you obtain employment. No matter which field of work you go into, employers want to know that you have experience. That may be why you had very few interviews when you applied for work.

If you go for a Masters in Education, you might be able to teach in a high school or college, so figure out where your passion is strongest - Human Resources or Education. Be very sure before you extend any more financial commitment for school. Do a search online for Jobs With A Marketing Degree. You will be surprised how versatile the degree is. You are in a very active city with much opportunity and I would also advise figuring out what exactly about marketing made you lose interest ? If you can pinpoint that, that may shed light on things. Was it just the place and people at your internship ? Was it the work ? Not every place will be the same. We all have boring bad jobs and great jobs at different points in our lives.

So, I would advise that you follow through with your degree in Marketing as you are at the end of your college education. Consider going for a Masters in a subject you are sure of (because Masters Degrees are expensive). Take online courses and certifications for subjects that you can easily do this for, such as Human Resources. Have a professional resume done and find ways to get lots of experience. I think you are going to be fine. I congratulate you in advance for being this close to graduating ! I wish you all the best !

Michelle recommends the following next steps:

HUMAN RESOURCES COURSES https://www.futurelearn.com/subjects/business-and-management-courses/human-resources
FREE ONLINE HUMAN RESOURCE COURSES https://www.onlinecoursereport.com/best-free-online-courses-human-resources-courses/
HUMAN RESOURCES CERTIFICATIONS https://www.indeed.com/career-advice/career-development/list-of-hr-certifications
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Keenan’s Answer

Hello Brillith! It seems like it's time for you to conduct a Degree Audit! Remember, many institutions offer the convenience of an online Degree Audit tool. Alternatively, you can always consult your Advisor face-to-face. The goal is to determine the number of credits you still need to earn for either the Marketing Degree or the General Business Degree. Ultimately, the decision is yours to make. If the Marketing Degree requires fewer credits, it might be a good idea to continue down that path. However, if Marketing doesn't excite you as much and you're close to completing the General Business Major, consider switching your Major. You can do this through the registrar's office or online. Always choose the path that brings you joy. If you're passionate about your studies, you're more likely to succeed in that field. I hope this advice provides some guidance.
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Teresa’s Answer

Hi Brillith! I would agree with the comments that others have posted, that no time spent at university or college is wasted! It's an opportunity to learn not just about marketing, but via some of the other courses you too, and most importantly about yourself. I also feel that just because you majored in one area in college doesn't mean you can't work in a different field. You most likely have developed a lot of transferrable skills (like communications, project management, time management, meeting deadlines, presentation skills and more), which you can apply outside of marketing. As you look at the job market, you may also find roles that marry your interests - for example, if finance is an area you would like to explore, then maybe a marketing operations role would help to leverage your degree with here you may want to go. As other have mentioned, ther eare courses online as well. If I think about marketing and HR, there are roles like "employer marketing or employer branding" that focus on how to market a company to candidates. These types of roles may give you exposure to a new field and you can then decide if you can learn on the job or if you prefer to go back to school. Best of luck!
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